The Influence of Adaptation and Standardization of the Marketing Mix on Performance: a Meta-Analysis
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Redalyc
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| Auteur principal: | Vinícius Andrade Brei |
|---|---|
| Format: | Artículo científico |
| Langue: | en |
| Publié: |
Associação Nacional de Pós-Graduação e Pesquisa em Administração
2011
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