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Relationship Marketing Strategies: When Buyer and Supplier Follow Different Strategies to Achieve Performance

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Dettagli Bibliografici
Autore principale:	Danny Pimentel Claro
Natura:	Artículo científico
Lingua:	en
Pubblicazione:	Associação Nacional de Pós-Graduação e Pesquisa em Administração 2005
Soggetti:	Administración y Contabilidad trust information joint action business networks relationship marketing strategy
Accesso online:	Acceder al recurso
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