Theory of imagery in studies of the change process

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1. Verfasser: Cristhiane Oliveira da Graça Amâncio
Format: Artículo científico
Sprache:en
Veröffentlicht: Associação Nacional de Pós-Graduação e Pesquisa em Administração 2007
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author Cristhiane Oliveira da Graça Amâncio
author_facet Cristhiane Oliveira da Graça Amâncio
contents Theory of imagery in studies of the change process Cristhiane Oliveira da Graça Amâncio Elcemir Paço-Cunha Denize Grzybovski Administración y Contabilidad imagery organizational change organizational studies This article aims to demonstrate the analytical power of the imagery concept for an organizational analysis. The gaps in organizational studies justify building new reference pictures in the organizational culture, with imagery as a starting point, considering subjectivity as an object of the phenomenology investigation and imagery as an object of anthropology and sociology. The analytical perspective follows the sociology of the knowledge and, in this context, applications of anthropology, general sociology, analytical and social psychologies are presented. The result is an organizational imagery accessed by the objectivity of the subjects, through the language, where the images attributed to the reality emerge. 2007 artículo científico 1807-7692 https://www.redalyc.org/articulo.oa?id=84140206 en http://www.redalyc.org/revista.oa?id=841 BAR - Brazilian Administration Review application/pdf Associação Nacional de Pós-Graduação e Pesquisa em Administração BAR - Brazilian Administration Review (Brasil) Num.2 Vol.4
format Artículo científico
id redalyc_84140206
institution Redalyc
language en
publishDate 2007
publisher Associação Nacional de Pós-Graduação e Pesquisa em Administração
spellingShingle Theory of imagery in studies of the change process
Cristhiane Oliveira da Graça Amâncio
Administración y Contabilidad
imagery
organizational change
organizational studies
Theory of imagery in studies of the change process Cristhiane Oliveira da Graça Amâncio Elcemir Paço-Cunha Denize Grzybovski Administración y Contabilidad imagery organizational change organizational studies This article aims to demonstrate the analytical power of the imagery concept for an organizational analysis. The gaps in organizational studies justify building new reference pictures in the organizational culture, with imagery as a starting point, considering subjectivity as an object of the phenomenology investigation and imagery as an object of anthropology and sociology. The analytical perspective follows the sociology of the knowledge and, in this context, applications of anthropology, general sociology, analytical and social psychologies are presented. The result is an organizational imagery accessed by the objectivity of the subjects, through the language, where the images attributed to the reality emerge. 2007 artículo científico 1807-7692 https://www.redalyc.org/articulo.oa?id=84140206 en http://www.redalyc.org/revista.oa?id=841 BAR - Brazilian Administration Review application/pdf Associação Nacional de Pós-Graduação e Pesquisa em Administração BAR - Brazilian Administration Review (Brasil) Num.2 Vol.4
title Theory of imagery in studies of the change process
topic Administración y Contabilidad
imagery
organizational change
organizational studies
url https://www.redalyc.org/articulo.oa?id=84140206