The New Managerial Challenge: Transforming Environmental and Health Issues to Competitive Advantages

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Autore principale: Øystein Moen
Natura: Artículo científico
Lingua:en
Pubblicazione: Universidad Alberto Hurtado 2010
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author Øystein Moen
author_facet Øystein Moen
contents The New Managerial Challenge: Transforming Environmental and Health Issues to Competitive Advantages Øystein Moen Rikke Bramming Jørgensen Ingeniería Innovation management environment industrial competitiveness The major aim of the paper is to investigate how environmental ("green") factors may influence on international business activities and the competitiveness of firms. The paper suggests that an environmental performance lower than the industry average would represent a risk for the firm, while a performance above the industry average could result in increased cost and/or increased competitiveness. Further, it is suggested that the average environmental performance in most industries will improve, due to a situation where most firms attempt to perform better than or equal to their industry's average levels. The author present twelve specific recommendations for managers, aimed at improving firm competitiveness in international markets. 2010 artículo científico 0718-2724 https://www.redalyc.org/articulo.oa?id=84716410003 en http://www.redalyc.org/revista.oa?id=847 Journal of Technology Management & Innovation application/pdf Universidad Alberto Hurtado Journal of Technology Management & Innovation (Chile) Num.2 Vol.5
format Artículo científico
id redalyc_84716410003
institution Redalyc
language en
publishDate 2010
publisher Universidad Alberto Hurtado
spellingShingle The New Managerial Challenge: Transforming Environmental and Health Issues to Competitive Advantages
Øystein Moen
Ingeniería
Innovation
management
environment
industrial competitiveness
The New Managerial Challenge: Transforming Environmental and Health Issues to Competitive Advantages Øystein Moen Rikke Bramming Jørgensen Ingeniería Innovation management environment industrial competitiveness The major aim of the paper is to investigate how environmental ("green") factors may influence on international business activities and the competitiveness of firms. The paper suggests that an environmental performance lower than the industry average would represent a risk for the firm, while a performance above the industry average could result in increased cost and/or increased competitiveness. Further, it is suggested that the average environmental performance in most industries will improve, due to a situation where most firms attempt to perform better than or equal to their industry's average levels. The author present twelve specific recommendations for managers, aimed at improving firm competitiveness in international markets. 2010 artículo científico 0718-2724 https://www.redalyc.org/articulo.oa?id=84716410003 en http://www.redalyc.org/revista.oa?id=847 Journal of Technology Management & Innovation application/pdf Universidad Alberto Hurtado Journal of Technology Management & Innovation (Chile) Num.2 Vol.5
title The New Managerial Challenge: Transforming Environmental and Health Issues to Competitive Advantages
topic Ingeniería
Innovation
management
environment
industrial competitiveness
url https://www.redalyc.org/articulo.oa?id=84716410003