An Exploratory Study on the use of Social Networks in Building Customer Relationships

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Bibliographic Details
Main Author:	Thelma Valéria Rocha
Format:	Artículo científico
Language:	en
Published:	Fundação Escola de Comércio Álvares Penteado 2013
Subjects:	Administración y Contabilidad Social networks Marketing strategy Relationship marketing
Online Access:	Acceder al recurso
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