Effects of the use of competitiveness as a strategy on exporting companies: Status of the issue

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Auteur principal: Gladys Mireya Valero Córdoba
Format: Artículo científico
Langue:en
Publié: Universidad de La Salle 2018
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author Gladys Mireya Valero Córdoba
author_facet Gladys Mireya Valero Córdoba
contents Effects of the use of competitiveness as a strategy on exporting companies: Status of the issue Gladys Mireya Valero Córdoba Manuel Rodenes Gladys Elena Rueda Economía y Finanzas exports company strategy Competitiveness internationalization The literature on competitiveness to enter the international market has initially focused on the competitive approach of the diamond model; however, after reviewing other elements in the process of internationalization of companies, new strategies have emerged. This work is based on a literature review and proposes a model of variables, sub-variables, indicators, and authors, seeking to determine the competitive strategy of companies to enter international markets. The importance of this work lies mainly in basing export efficiency on new elements related to competitiveness, innovation, productivity, and business structure, which define the strategy of companies, and how it is possible to confirm that these elements are valuable within competitiveness as an internationalization strategy for companies. The model we propose is a step forward for new elements required by international strategy. 2018 artículo científico 1692-7311 https://www.redalyc.org/articulo.oa?id=95779226008 en http://www.redalyc.org/revista.oa?id=957 Equidad & Desarrollo application/pdf Universidad de La Salle Equidad & Desarrollo (Colombia) Num.30
format Artículo científico
id redalyc_95779226008
institution Redalyc
language en
publishDate 2018
publisher Universidad de La Salle
spellingShingle Effects of the use of competitiveness as a strategy on exporting companies: Status of the issue
Gladys Mireya Valero Córdoba
Economía y Finanzas
exports
company
strategy
Competitiveness
internationalization
Effects of the use of competitiveness as a strategy on exporting companies: Status of the issue Gladys Mireya Valero Córdoba Manuel Rodenes Gladys Elena Rueda Economía y Finanzas exports company strategy Competitiveness internationalization The literature on competitiveness to enter the international market has initially focused on the competitive approach of the diamond model; however, after reviewing other elements in the process of internationalization of companies, new strategies have emerged. This work is based on a literature review and proposes a model of variables, sub-variables, indicators, and authors, seeking to determine the competitive strategy of companies to enter international markets. The importance of this work lies mainly in basing export efficiency on new elements related to competitiveness, innovation, productivity, and business structure, which define the strategy of companies, and how it is possible to confirm that these elements are valuable within competitiveness as an internationalization strategy for companies. The model we propose is a step forward for new elements required by international strategy. 2018 artículo científico 1692-7311 https://www.redalyc.org/articulo.oa?id=95779226008 en http://www.redalyc.org/revista.oa?id=957 Equidad & Desarrollo application/pdf Universidad de La Salle Equidad & Desarrollo (Colombia) Num.30
title Effects of the use of competitiveness as a strategy on exporting companies: Status of the issue
topic Economía y Finanzas
exports
company
strategy
Competitiveness
internationalization
url https://www.redalyc.org/articulo.oa?id=95779226008