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Key drivers of mobile commerce adoption. An exploratory study of Spanish mobile users

Fuente: Redalyc

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Bibliographic Details
Main Author:	Enrique Bigné
Format:	Artículo científico
Language:	en
Published:	Universidad de Talca 2007
Subjects:	Multidisciplinaria (Ciencias Naturales y Exactas) commerce Affinity Mobile users Distance shopping Consumer behaviour
Online Access:	Acceder al recurso
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