Distrust, Fear and Emotional Learning: An Online Auction Perspective

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Autor principal: Glenn Robert Bewsell
Formato: Artículo científico
Lenguaje:en
Publicado: Universidad de Talca 2012
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author Glenn Robert Bewsell
author_facet Glenn Robert Bewsell
contents Distrust, Fear and Emotional Learning: An Online Auction Perspective Glenn Robert Bewsell Multidisciplinaria (Ciencias Naturales y Exactas) Fear Distrust commerce Online auction Community website This exploratory research explores the emotional perspective of online distrust, where distrust is a fear. Fear is one of the negative emotions where the situational state is motive-inconsistent and uncertainty is present. A review of literature explores distrust as a fear, emotions, emotional learning and identifies cognitive dimensions consistent with fear. These cognitive dimensions are motive-inconsistent situational state, uncertainty, goal-path obstacle, effort, and agency/control. Textual data is collected from an online auction community website to support this research. The dimensions consistent with fear are identified within the data collected and analyzed using qualitative analysis. Goal-path obstacles are identified within the data as; value incongruence, userisolation, user inefficacy, and financial. The goal-path obstacles identified are consistent with types of fear. The research findings are discussed in terms of the theory and offers suggestions to practitioners to improve the design of online auctions by reducing the effects of fear and emotional learning. 2012 artículo científico 0718-1876 https://www.redalyc.org/articulo.oa?id=96524282003 en http://www.redalyc.org/revista.oa?id=965 Journal of Theoretical and Applied Electronic Commerce Research application/pdf Universidad de Talca Journal of Theoretical and Applied Electronic Commerce Research (Chile) Num.2 Vol.7
format Artículo científico
id redalyc_96524282003
institution Redalyc
language en
publishDate 2012
publisher Universidad de Talca
spellingShingle Distrust, Fear and Emotional Learning: An Online Auction Perspective
Glenn Robert Bewsell
Multidisciplinaria (Ciencias Naturales y Exactas)
Fear
Distrust
commerce
Online auction
Community website
Distrust, Fear and Emotional Learning: An Online Auction Perspective Glenn Robert Bewsell Multidisciplinaria (Ciencias Naturales y Exactas) Fear Distrust commerce Online auction Community website This exploratory research explores the emotional perspective of online distrust, where distrust is a fear. Fear is one of the negative emotions where the situational state is motive-inconsistent and uncertainty is present. A review of literature explores distrust as a fear, emotions, emotional learning and identifies cognitive dimensions consistent with fear. These cognitive dimensions are motive-inconsistent situational state, uncertainty, goal-path obstacle, effort, and agency/control. Textual data is collected from an online auction community website to support this research. The dimensions consistent with fear are identified within the data collected and analyzed using qualitative analysis. Goal-path obstacles are identified within the data as; value incongruence, userisolation, user inefficacy, and financial. The goal-path obstacles identified are consistent with types of fear. The research findings are discussed in terms of the theory and offers suggestions to practitioners to improve the design of online auctions by reducing the effects of fear and emotional learning. 2012 artículo científico 0718-1876 https://www.redalyc.org/articulo.oa?id=96524282003 en http://www.redalyc.org/revista.oa?id=965 Journal of Theoretical and Applied Electronic Commerce Research application/pdf Universidad de Talca Journal of Theoretical and Applied Electronic Commerce Research (Chile) Num.2 Vol.7
title Distrust, Fear and Emotional Learning: An Online Auction Perspective
topic Multidisciplinaria (Ciencias Naturales y Exactas)
Fear
Distrust
commerce
Online auction
Community website
url https://www.redalyc.org/articulo.oa?id=96524282003