Who Helps Berlusconi win general elections?. Political Communication in Italian entertainment shows
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Redalyc
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| Format: | Artículo científico |
| Langue: | en |
| Publié: |
Pontificia Universidad Católica de Chile
2009
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| _version_ | 1876440332096241664 |
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| author | Marco Mazzoni |
| author_facet | Marco Mazzoni |
| contents | Who Helps Berlusconi win general elections?. Political Communication in Italian entertainment shows Marco Mazzoni Comunicación soft news hard news processing information Entertainment show The present study is based on the hypothesis that the viewer/elector might consume political information even when watching family-targeted entertainment shows featuring lively discussions, interviews to celebrities, music and quizzes. What's more, by focusing on such urgent issues, these programs might affect the viewer's political behavior thus helping a candidate to the detriment of his opponent. In Italy this kind of program is represented by two Sunday shows: Domenica in and Buona Domenica. Therefore hypothesis will be validated through the analysis of four installments of this programs aired in April 2008, at the time of the electoral campaign. 2009 artículo científico 0716-162x https://www.redalyc.org/articulo.oa?id=97112299003 en http://www.redalyc.org/revista.oa?id=971 Cuadernos de Información application/pdf Pontificia Universidad Católica de Chile Cuadernos de Información (Chile) Num.24 |
| format | Artículo científico |
| id | redalyc_97112299003 |
| institution | Redalyc |
| language | en |
| publishDate | 2009 |
| publisher | Pontificia Universidad Católica de Chile |
| spellingShingle | Who Helps Berlusconi win general elections?. Political Communication in Italian entertainment shows Marco Mazzoni Comunicación soft news hard news processing information Entertainment show Who Helps Berlusconi win general elections?. Political Communication in Italian entertainment shows Marco Mazzoni Comunicación soft news hard news processing information Entertainment show The present study is based on the hypothesis that the viewer/elector might consume political information even when watching family-targeted entertainment shows featuring lively discussions, interviews to celebrities, music and quizzes. What's more, by focusing on such urgent issues, these programs might affect the viewer's political behavior thus helping a candidate to the detriment of his opponent. In Italy this kind of program is represented by two Sunday shows: Domenica in and Buona Domenica. Therefore hypothesis will be validated through the analysis of four installments of this programs aired in April 2008, at the time of the electoral campaign. 2009 artículo científico 0716-162x https://www.redalyc.org/articulo.oa?id=97112299003 en http://www.redalyc.org/revista.oa?id=971 Cuadernos de Información application/pdf Pontificia Universidad Católica de Chile Cuadernos de Información (Chile) Num.24 |
| title | Who Helps Berlusconi win general elections?. Political Communication in Italian entertainment shows |
| topic | Comunicación soft news hard news processing information Entertainment show |
| url | https://www.redalyc.org/articulo.oa?id=97112299003 |