Exploring the efficacy of ecolabels as a marketing strategy: Insights from the emerging bioplastic packaging market

Fuente: Wiley Open Access

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Bibliographic Details
Main Authors:	Muhammad Lahandi Baskoro, Benny Tjahjono, Macarena Beltran, Anna Bogush, Rayenda Khresna Brahmana
Format:	Artículo Open Access
Published:	Wiley 2024
Subjects:	Business Strategy and the Environment
Online Access:	Acceder al recurso
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