Imagen de Portada

“How I think, Who I am”—Role of social media influencers (SMIs) as change agents

Fuente: Wiley Open Access

Guardado en:

Detalles Bibliográficos
Autores principales:	Justin Paul, Khyati Jagani, Neha Yadav
Formato:	Artículo Open Access
Publicado:	Wiley 2024
Materias:	Journal of Consumer Behaviour
Acceso en línea:	Acceder al recurso
Etiquetas:	Agregar Etiqueta Sin Etiquetas, Sea el primero en etiquetar este registro!

Ejemplares similares

The power of influence: How social media influencers are shaping consumer decision making in the digital age
por: Samuel Hudson Mrisha, et al.
Publicado: (2024)

Driving eco‐friendly product purchases through social media: How does peer influence work?
por: Chiyin Chen, et al.
Publicado: (2024)

Who posts the advertisement: The influence of advertising authorship on in‐feed advertising effectiveness
por: Chenya Ma, et al.
Publicado: (2024)

I Know I Am Ugly, but Please Listen to My Story First: An Examination of How Storytelling Can Impact Consumers' Valuation of Unattractive Produce
por: Chu‐Yen Pai, et al.
Publicado: (2024)

Sharing luxury consumption on social media platforms: Motive inferences and downstream consequences
por: Yan Wang, et al.
Publicado: (2024)

How generative AI is (will) change consumer behaviour: Postulating the potential impact and implications for research, practice, and policy
por: Emmanuel Mogaji, et al.
Publicado: (2024)

How Numerical Latitude Origin Expressions Increase Consumers' Purchase Intention: The Role of Perceived Naturalness
por: Minxue Huang, et al.
Publicado: (2026)

The Moderating Role of Money Attitudes in the Relationship Between Personality Traits and Early Pension Withdrawal
por: Paul Prinn Nixon, et al.
Publicado: (2026)

When Gain/Loss Framing Exerts Its Effects and How: Examining the Roles of Risk Perceptions, Anticipated Regret, and Anxiety
por: Jarim Kim
Publicado: (2024)

How Come They Know? The Effects of Social Comparison on Value Consciousness and Price Mavenism
por: Kishore Gopalakrishna Pillai, et al.
Publicado: (2025)

Intrinsic motivation and its influence in eco shopping basket
por: Tamar Buil, et al.
Publicado: (2024)

The grey side of influencer marketing: Content, contexts, and consequences
por: Anand Jhawar, et al.
Publicado: (2024)

To share or not to share: When is influencer self‐disclosure perceived as appropriate?
por: Fernanda Polli Leite, et al.
Publicado: (2024)

Multifactor synergistic influence of data intelligence on consumer mobile shopping
por: Junhong He, et al.
Publicado: (2024)

Understanding the influence of implicit theories on donor's preference for time or money
por: Doori Song, et al.
Publicado: (2024)

How Can Religion Shape Pro‐Environmental Behavior in a Materialistic World? Contrasting Idealism With Realism Religious Epics
por: Manish Das, et al.
Publicado: (2025)

Effects of finance knowledge influencer qualities on investment willingness and the moderation of followers' risk tolerance
por: Chi‐Cheng Luan, et al.
Publicado: (2024)

Avoiding Financial Information: The Roles of Fate and Money Beliefs
por: William J. Montford, et al.
Publicado: (2024)

Feeding Comfort: The Role of Humor in Online Food Complaints
por: Christine Armstrong, et al.
Publicado: (2025)

Buyer or Watcher? Exploring the Role of Customer Type in Live‐Streaming Shopping
por: Wei‐Kang Kao, et al.
Publicado: (2025)

The Role of Reward Certainty and Incidental Emotion in Encouraging Pro‐Environmental Behaviors
por: Calvin Wan, et al.
Publicado: (2025)

Introducing “Future‐Burden Theory”: How Uncertainty Shapes Consumer Behavior
por: Md Salamun Rashidin, et al.
Publicado: (2026)

The Role of Augmented Reality Experiences in Consumers' Purchase Intention Toward New Products
por: Anupama Ambika, et al.
Publicado: (2024)

Mitigating Identity Threats Posed by Artificial Intelligence: The Role of Perceived AI Relatedness
por: Christina A. Kuchmaner
Publicado: (2025)

How consumers' economic and psychological vulnerabilities impact their consumption regulation during crisis
por: Elif Karaosmanoglu, et al.
Publicado: (2024)

AI Hallucinations in Tourism: How Errors Impact Consumer Trust and Recommendation Acceptance
por: Francisco Rejón‐Guardia, et al.
Publicado: (2026)

Fill Up Your Senses: How Busyness Influences Consumers' Sensory Consumption
por: Qing Xia, et al.
Publicado: (2026)

Exploring the New Frontiers of Immersive Service Experiences: Role of Competence and Warmth in the Metaverse Environment
por: Meta Dev Prasad Murthy, et al.
Publicado: (2026)

Are Consumers Willing to Disclose Information to AI ‐Based Chatbot? The Roles of Anthropomorphism and Regulatory Focus
por: Huijian Fu, et al.
Publicado: (2025)

Mixing customer ingratiation into evaluation: How service providers judge and evaluate rideshare experiences
por: Yazhen Xiao, et al.
Publicado: (2024)

Trading NFTs Better: How Transaction History Influences Consumers' Value Perception of NFTs
por: Zhichen Hu, et al.
Publicado: (2026)

Embracing the Pre‐Loved: How Norms, Emotions, and Motives Shape Sustainable Recommerce Behavior
por: V. Vishnu Prasad, et al.
Publicado: (2026)

How Players Make Use of Cosmetic Items in Video Games: A Persona Approach
por: Bernadett Koles, et al.
Publicado: (2025)

The Dual Role of Price on Consumer Purchase Intentions: A Cost–Benefit Decomposition of Indirect Effects
por: Patrick B. Fennell, et al.
Publicado: (2025)

Can Happiness Promote Healthier Eating? Exploring the Role of Happiness Advertising Appeals in Food Purchasing
por: Yingying Du, et al.
Publicado: (2025)

Something Smells Fishy: How Sales Assistant Types and Suspicion Influence Perceived Message Credibility
por: Kyusung Hwang, et al.
Publicado: (2025)

The FOMO Effect: How AI Recommendations Drive Consumer Dependence and Weaken Brand‐Self Connections
por: Megha Bharti, et al.
Publicado: (2026)

The Manner Is the Matter: How the Chatbot Communication Style and Consumers' Regulatory Focus Shape Purchase Intention
por: Sunhwa Choi
Publicado: (2025)

The Dark Pull of Virtual Aisles: How Interactivity Fuels Compulsive Buying in Immersive Shopping Worlds
por: Moin Ahmad Moon
Publicado: (2026)

Effects of Brand Anthropomorphism on Green Purchase Intentions: The Moderating Roles of Advertising Appeals and Consumer Relationship Orientation
por: Chaoyong Qin, et al.
Publicado: (2025)