Which Moments Matter Most? Investigating Boundary Conditions of the Effect of Specific Moments on Overall Evaluations of Customer Experiences
Fuente:
Wiley Open Access
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| Autores principales: | Aleksandar Blečić, Sabine Kuester |
|---|---|
| Formato: | Artículo Open Access |
| Publicado: |
Wiley
2024
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| Acceso en línea: | |
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