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Social Commerce Purchase Intention: The Salience of Consumer‐To‐Consumer Interactions
Social Commerce Purchase Intention: The Salience of Consumer‐To‐Consumer Interactions
Fuente:
Wiley Open Access
Saved in:
Bibliographic Details
Main Authors:
Johakim Katekele John
,
Xiaodong Qiu
,
Jerum William Kilumile
,
George Mofulu
Format:
Artículo Open Access
Published:
Wiley
2025
Subjects:
Journal of Consumer Behaviour
Online Access:
Acceder al recurso
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