APA (7th ed.) Citation

Zhang, Z., Qiu, K., & Ye, Y. (2025). The Complexity of Audiovisual Content in Advertisements Influences User Engagement Behaviours. Wiley. https://doi.org/10.1002/cb.70021

Chicago Style (17th ed.) Citation

Zhang, Zhipeng, Keda Qiu, and Yan Ye. The Complexity of Audiovisual Content in Advertisements Influences User Engagement Behaviours. Wiley, 2025. https://doi.org/10.1002/cb.70021.

MLA (9th ed.) Citation

Zhang, Zhipeng, et al. The Complexity of Audiovisual Content in Advertisements Influences User Engagement Behaviours. Wiley, 2025. https://doi.org/10.1002/cb.70021.