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How Does Human‐ AI Co‐Creation Design Help Luxury Brands Win Consumers' Favor?
How Does Human‐ AI Co‐Creation Design Help Luxury Brands Win Consumers' Favor?
Fuente:
Wiley Open Access
Saved in:
Bibliographic Details
Main Authors:
Ziling Wang
,
Minxue Huang
Format:
Artículo Open Access
Published:
Wiley
2025
Subjects:
Journal of Consumer Behaviour
Online Access:
Acceder al recurso
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https://onlinelibrary.wiley.com/doi/10.1002/cb.70065
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