The FOMO Effect: How AI Recommendations Drive Consumer Dependence and Weaken Brand‐Self Connections
Fuente:
Wiley Open Access
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| Auteurs principaux: | Megha Bharti, Mehak Bharti, Tahir Ahmad Wani, Shadma Shahid |
|---|---|
| Format: | Artículo Open Access |
| Publié: |
Wiley
2026
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