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The bright and dark side of metaverse marketing
The bright and dark side of metaverse marketing
Fuente:
Wiley Open Access
Saved in:
Bibliographic Details
Main Authors:
Weng Marc Lim
,
Sanchita Bansal
,
Priya Nangia
,
Shifali Singh
Format:
Artículo Open Access
Published:
Wiley
2024
Subjects:
Global Business and Organizational Excellence
Online Access:
Acceder al recurso
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https://onlinelibrary.wiley.com/doi/10.1002/joe.22271
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