The Role of Pro‐environmental Self‐Identity and Green Stigma in Environmentally Friendly Consumption Behavior: A Moderated Mediation Model

Fuente: Wiley Open Access
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Bibliographic Details
Main Authors: Sanjeev Kumar, Verma Prikshat, Suraksha Gupta, Sumesh Nair, Parth Patel, J. Irudhaya Rajesh
Format: Artículo Open Access
Published: Wiley 2026
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