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Rating with the senses: How sensory encounters are reflected on online review ratings?
Rating with the senses: How sensory encounters are reflected on online review ratings?
Fuente:
Wiley Open Access
Saved in:
Bibliographic Details
Main Authors:
Heli Hallikainen
,
Marianna Halinen
,
Hannes Tervonen
,
Nino Ruusunen
,
Yuyu Wang
Format:
Artículo Open Access
Published:
Wiley
2024
Subjects:
Psychology & Marketing
Online Access:
Acceder al recurso
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Internet
https://onlinelibrary.wiley.com/doi/10.1002/mar.22119
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