Beyond the Shores of Reality: The Effect of Virtual Influencers on Luxury Perception and Its Downstream Consequence

Fuente: Wiley Open Access

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Bibliographic Details
Main Authors:	Yongyue Bie, Jinli Tang, Miao Miao, Weilu Sun, Yushi Jiang
Format:	Artículo Open Access
Published:	Wiley 2025
Subjects:	Psychology & Marketing
Online Access:	Acceder al recurso
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