Dual Pathways of Loneliness in the Marketplace: Emotional Attachment, Empowerment, and Evaluations of Brand Warmth and Brand Competence

Fuente: Wiley Open Access

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Bibliographic Details
Main Authors:	Aulona Ulqinaku, Gülen Sarial‐Abi, Selma Kadic‐Maglajlic
Format:	Artículo Open Access
Published:	Wiley 2026
Subjects:	Psychology & Marketing
Online Access:	Acceder al recurso
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