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Mental accounting, heuristics, and the second‐best: Solving the calculator‐jacket puzzle
Mental accounting, heuristics, and the second‐best: Solving the calculator‐jacket puzzle
Fuente:
Wiley Open Access
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Bibliographic Details
Main Author:
Elias L. Khalil
Format:
Artículo Open Access
Published:
Wiley
2024
Subjects:
Managerial and Decision Economics
Online Access:
Acceder al recurso
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https://onlinelibrary.wiley.com/doi/10.1002/mde.4135
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