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Manufacturer's Channel Strategy in Live Streaming Commerce: Two Business Models

Fuente: Wiley Open Access

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Dettagli Bibliografici
Autori principali:	Zhen Liu, Qiang Guo, Jiajia Nie, Lu Wu
Natura:	Artículo Open Access
Pubblicazione:	Wiley 2025
Soggetti:	Managerial and Decision Economics
Accesso online:	Acceder al recurso
Tags:	Aggiungi Tag Nessun Tag, puoi essere il primo ad aggiungerne!!

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