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Greenwashing with green: Product packaging color and perception of environmental sustainability
Greenwashing with green: Product packaging color and perception of environmental sustainability
Fuente:
Wiley Open Access
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Bibliographic Details
Main Author:
Ho Keat Leng
Format:
Artículo Open Access
Published:
Wiley
2025
Subjects:
Business and Society Review
Online Access:
Acceder al recurso
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https://onlinelibrary.wiley.com/doi/10.1111/basr.70014
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