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Impact of self‐esteem and self‐gifting on masstige purchase intentions
Impact of self‐esteem and self‐gifting on masstige purchase intentions
Fuente:
Wiley Open Access
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Bibliographic Details
Main Authors:
Mumtaz Muhammad Khan
,
Muhammad Ishtiaq Ishaq
,
Muazma Iqbal
,
Ali Raza
Format:
Artículo Open Access
Published:
Wiley
2024
Subjects:
International Journal of Consumer Studies
Online Access:
Acceder al recurso
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