“Don't Fail With Me. I Will Complain”! A Study on Consumer Negative Emotions and Behaviours

Fuente: Wiley Open Access

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Bibliographic Details
Main Authors:	Matheus Frohlich Marquetto, Marta Olivia Rovedder de Oliveira, Amélia Maria Pinto da Cunha Brandão
Format:	Artículo Open Access
Published:	Wiley 2026
Subjects:	International Journal of Consumer Studies
Online Access:	Acceder al recurso
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