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Navigating channel conflicts: dynamics of sales effort in manufacturer encroachment
Navigating channel conflicts: dynamics of sales effort in manufacturer encroachment
Fuente:
Wiley Open Access
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Bibliographic Details
Main Authors:
Kai Liu
,
Haiyan Wang
Format:
Artículo Open Access
Published:
Wiley
2025
Subjects:
International Transactions in Operational Research
Online Access:
Acceder al recurso
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DOI:
10.1111/itor.70112
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