ASSESSING INFLUENCE OF DIGITAL TRANSFORMATION MARKATING STRATEGIES ON SUSTAINABLE BOOTSTRAPPING HOMEPRENEUR BUSINESS PRACTICES IN KERALA
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| Natura: | Recurso digital |
| Lingua: | Antico inglese |
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2024
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| _version_ | 1866901803181801472 |
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| author | Dr. SALINI B. NAIR |
| author_facet | Dr. SALINI B. NAIR |
| contents | <p>Various macroeconomic variables such as national income, consumption, saving, investment, employment, and so on are used to analyze economic performance. In July 1991, the Government of India initiated economic reforms in various sectors of the economy, gaining control of national income and people's standard of living. However, the current pandemic crisis has replaced<br>revolution in the Indian economic motif, and one major upshot of this current pandemic predicament is the addition of the concept "Homepreneur," which is also considered a noun drastic change in disintegrating the stereotypes of old business concepts. In today's competitive business environment, businesses are expanding into homes and spawning homepreneurs.<br>Home-based businesses are now recognized as an important component of the micro-scale business sector, resulting in an increased proportion of business start-ups. However, in the Indian economic motif, the current pandemic crisis has replaced revolution, and one major outcome of this current pandemic predicament is the addition of the concept "Homepreneur," which is also considered a noun drastic change in disintegrating the stereotypes of old business concepts. Businesses are expanding into homes and spawning homepreneurs in today's competitive business environment. Home-based businesses are now recognized as an important component of the micro-scale business sector, resulting in a higher proportion of new business ventures. One of the<br>emerging homepreneur concept is bootstrapping homepreneur business.</p> |
| format | Recurso digital |
| id | zenodo_https___doi_org_10_5281_zenodo_11220836 |
| institution | Zenodo |
| language | ang |
| publishDate | 2024 |
| publisher | Zenodo |
| record_format | zenodo |
| spellingShingle | ASSESSING INFLUENCE OF DIGITAL TRANSFORMATION MARKATING STRATEGIES ON SUSTAINABLE BOOTSTRAPPING HOMEPRENEUR BUSINESS PRACTICES IN KERALA Dr. SALINI B. NAIR <p>Various macroeconomic variables such as national income, consumption, saving, investment, employment, and so on are used to analyze economic performance. In July 1991, the Government of India initiated economic reforms in various sectors of the economy, gaining control of national income and people's standard of living. However, the current pandemic crisis has replaced<br>revolution in the Indian economic motif, and one major upshot of this current pandemic predicament is the addition of the concept "Homepreneur," which is also considered a noun drastic change in disintegrating the stereotypes of old business concepts. In today's competitive business environment, businesses are expanding into homes and spawning homepreneurs.<br>Home-based businesses are now recognized as an important component of the micro-scale business sector, resulting in an increased proportion of business start-ups. However, in the Indian economic motif, the current pandemic crisis has replaced revolution, and one major outcome of this current pandemic predicament is the addition of the concept "Homepreneur," which is also considered a noun drastic change in disintegrating the stereotypes of old business concepts. Businesses are expanding into homes and spawning homepreneurs in today's competitive business environment. Home-based businesses are now recognized as an important component of the micro-scale business sector, resulting in a higher proportion of new business ventures. One of the<br>emerging homepreneur concept is bootstrapping homepreneur business.</p> |
| title | ASSESSING INFLUENCE OF DIGITAL TRANSFORMATION MARKATING STRATEGIES ON SUSTAINABLE BOOTSTRAPPING HOMEPRENEUR BUSINESS PRACTICES IN KERALA |
| url | https://doi.org/10.5281/zenodo.11220836 |