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| Format: | Recurso digital |
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Zenodo
2025
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| Online Access: | https://doi.org/10.5281/zenodo.15240572 |
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Table of Contents:
- <p>This dataset contains anonymized excerpts and thematic coding from qualitative interviews conducted with two representatives of Mustang Radio: the Program Director and a staff member from the Digital Department. The interviews were conducted as part of a mixed-methods research study analyzing the cultural and economic capital of Aimee, Indonesia's first AI broadcaster, based on Bourdieu’s theory of capital. The dataset supports the analysis of how AI-generated content and virtual personas are integrated into digital media strategies and audience engagement.</p> <p>All identifiable personal information has been removed. This dataset is intended for academic and non-commercial use only.</p>