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| Main Author: | |
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| Format: | Recurso digital |
| Language: | English |
| Published: |
Zenodo
2024
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| Subjects: | |
| Online Access: | https://doi.org/10.5281/zenodo.15495034 |
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Table of Contents:
- <p>This deliverable describes the communication materials produced since the beginning of AMON project to support the dissemination and communication (D&C) activities, with the intention to customize the delivered messages depending on the specific targets. But what is the main purpose of having a wide range of communication materials? The goal is to tailor communication to carry it out more effectively and maximise the impact of project results, providing tools and appropriate messages to reach and attract multiple stakeholders, who might demonstrate interest in exploiting the technology developed in AMON. The materials are available in the folder shared with all the Partners, who are warmly invited to use these ready-made tools to provide accurate and distinguishable information. This deliverable is based on D5.2 “Visual Identity” as the communication materials have common graphical elements. They are based on the visual identity that characterize AMON as a distinguishable brand. In the deliverable D5.2 the conceptualisation process and results of the logo, colour palette and payoff have been described. Some communication materials were also anticipated, and a description of the website was given. The toolkit will also be fundamental to support the strategy, that will be outlined in D5.3 “DEC Plan”, to engage with external stakeholders, communicating the state of art of activities and fostering the exploitation of the project results. The communication materials have been created by Communication and Design (eDesign), an external contractor chosen to support the team of Fondazione Bruno Kessler (FBK) in designing the visual identity of the project. It is important to underline that all Partners have been involved in the creation of the communication materials. The document is structured in four main sections. The first chapter explains the importance of the communication toolkit and the need to have different materials, depending on the target the project is addressing to. Chapter 2 summarises the main elements of the visual identity, described in detail in D5.2, and focuses on the conceptualisation of the main image created which is then used in different forms on the various materials. The third and fourth sections concentrates on the tools: chapter 3 describes the communication materials already created, while chapter 4 outlines the plans for the next possible tools, which will be designed starting from the summer 2024 until the end of the project, when more information and concrete results will be available. </p> <h1>Ackowledgment</h1> <p>The project is supported by the Clean Hydrogen Partnership and its members Hydrogen Europe and Hydrogen Europe Research, under Grant Agreement No 101101521</p> <p>Co-funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the Clean Hydrogen Partnership. Neither the European Union nor the granting authority can be held responsible for them</p> <p></p>