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Bibliographic Details
Main Authors: Nuralieva, Altynai, Abytaeva, Avina
Format: Recurso digital
Language:English
Published: Zenodo 2020
Online Access:https://doi.org/10.5281/zenodo.15702295
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Table of Contents:
  • <p>Research investigates the relationship between advertising expenditures and the sales performance of businesses. The core objective is to determine whether higher spending on advertising leads to a measurable increase in product sales and business success — or whether such expenses may still result in company bankruptcy despite heavy investment.</p>