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EMOTIONAL STORYTELLING IN CADBURY'S ADVERTISING: AN EMPIRICAL ANALYSIS OF CONSUMER BEHAVIOR IN BANGALORE

Fuente: Zenodo

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Bibliographic Details
Main Authors:	Vidushi Jain, Dr. Riya Mukhopadhyay
Format:	Recurso digital
Language:	English
Published:	Zenodo 2025
Subjects:	Emotional Storytelling Consumer Behaviour Cadbury Advertising Brand Loyalty Bangalore Youth Quantitative Analysis
Online Access:	Acceder al recurso
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