| _version_ | 1866902090691903488 |
|---|---|
| author | DR. AJIT KUMAR SINGH |
| author_facet | DR. AJIT KUMAR SINGH |
| contents | <p>The questionnaire (named <strong>C</strong><strong>CR_HR_CL</strong>) was designed to assess customer perceptions of:</p> <ul> <li> <p>Corporate Social Responsibility (CSR) initiatives</p> </li> <li> <p>Hotel Reputation (HR)</p> </li> <li> <p>Customer Loyalty (CL)</p> </li> </ul> <p>The data were collected from guests who had recently stayed at various star-rated hotels in New Delhi, India.<br>A five-point Likert scale was used to measure all construct items (1 = Strongly Disagree, 5 = Strongly Agree).</p> <h4>Contents:</h4> <ul> <li> <p><strong>Respondent demographics</strong> (age, gender, education, etc.)</p> </li> <li> <p><strong>CSR-related items</strong> (e.g., environmental practices, ethical conduct, community engagement)</p> </li> <li> <p><strong>Hotel reputation variables</strong> (e.g., service quality, brand image, trust)</p> </li> <li> <p><strong>Customer loyalty metrics</strong> (e.g., revisit intention, recommendation behavior)</p> </li> </ul> |
| format | Recurso digital |
| id | zenodo_https___doi_org_10_5281_zenodo_16220978 |
| institution | Zenodo |
| language | |
| publishDate | 2025 |
| publisher | Zenodo |
| record_format | zenodo |
| spellingShingle | Questionnaire DR. AJIT KUMAR SINGH <p>The questionnaire (named <strong>C</strong><strong>CR_HR_CL</strong>) was designed to assess customer perceptions of:</p> <ul> <li> <p>Corporate Social Responsibility (CSR) initiatives</p> </li> <li> <p>Hotel Reputation (HR)</p> </li> <li> <p>Customer Loyalty (CL)</p> </li> </ul> <p>The data were collected from guests who had recently stayed at various star-rated hotels in New Delhi, India.<br>A five-point Likert scale was used to measure all construct items (1 = Strongly Disagree, 5 = Strongly Agree).</p> <h4>Contents:</h4> <ul> <li> <p><strong>Respondent demographics</strong> (age, gender, education, etc.)</p> </li> <li> <p><strong>CSR-related items</strong> (e.g., environmental practices, ethical conduct, community engagement)</p> </li> <li> <p><strong>Hotel reputation variables</strong> (e.g., service quality, brand image, trust)</p> </li> <li> <p><strong>Customer loyalty metrics</strong> (e.g., revisit intention, recommendation behavior)</p> </li> </ul> |
| title | Questionnaire |
| url | https://doi.org/10.5281/zenodo.16220978 |