Skip to content
Descubridor Institucional UMAR
Inicio
Búsqueda avanzada
Explorar
Inicio
Búsqueda avanzada
Explorar
Login
Language
English
Deutsch
Español
Français
Italiano
All Fields
Title
Author
Subject
Call Number
ISBN/ISSN
Tag
Find
Advanced
Brand Awareness: Understanding its Role in Sales, Consumer Intentions, and Decision Making
Brand Awareness: Understanding its Role in Sales, Consumer Intentions, and Decision Making
Fuente:
Zenodo
Saved in:
Bibliographic Details
Main Author:
Chakkaravarthy Kumaresan R, Dr.S.Chandramohan
Format:
Recurso digital
Published:
Zenodo
2025
Online Access:
Acceder al recurso
Tags:
Add Tag
No Tags, Be the first to tag this record!
Cite this
Text this
Email this
Print
Export Record
Export to RefWorks
Export to EndNoteWeb
Export to EndNote
Save to List
Permanent link
Holdings
Description
Comments
Similar Items
Staff View
Be the first to leave a comment!
Your Comment
You must be logged in first
Similar Items
Does Brand Awareness Influences Purchase Intention? The Mediation Role of Brand Equity Dimensions
by: Vitor Azzari
Published: (2020)
ACAR: Adaptive Complexity Routing for Multi-Model Ensembles with Auditable Decision Traces
by: Kumaresan, Ramchand
Published: (2026)
Effects of Brand Anthropomorphism on Green Purchase Intentions: The Moderating Roles of Advertising Appeals and Consumer Relationship Orientation
by: Chaoyong Qin, et al.
Published: (2025)
The Role of Trademarks in Brand Identity and Consumer Trust
by: Patel, Rashmita Girishbhai, et al.
Published: (2025)
SORCIS Model: Social Media Marketing Dimensions, Consumer Decision-Making Styles, and Purchase Intention
by:
Published: (2026)
