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Main Author: SIRIVADHANAWARAVACHARA, Aphisavadh
Format: Recurso digital
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Published: Zenodo 2025
Online Access:https://doi.org/10.5281/zenodo.17163146
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author SIRIVADHANAWARAVACHARA, Aphisavadh
author_facet SIRIVADHANAWARAVACHARA, Aphisavadh
contents <p>Thailand's wellness tourism is all about its culture and old healing methods. This paper looks at what Thailand does, like Tok Sen massage, herb treatments, meditation, and traditional Thai medicine, and how these fit into hotels and resorts. It talks about regenerative tourism, which is more than just being sustainable; it helps the environment, economy, and culture.</p> <p>The study says it’s important for wellness tourism to be real and true to its culture. It looks at how local practices can be brought back to life in hotels and spas. It also figures out good ways for small businesses in tourism to market themselves. By looking at wellness as part of culture, spirit, and body, this research gives ideas for making wellness tourism products that are culturally meaningful and good for the economy. These products can then support local communities and travelers from all over the world.</p> <p>Keywords<br>Wellness Tourism; Thai Traditional Medicine; Tok Sen Massage; Regenerative Tourism; Cultural Heritage; Indigenous Healing; Hospitality Integration; Spa Design; Authenticity; Mindfulness; Herbal Therapy; Thailand</p>
format Recurso digital
id zenodo_https___doi_org_10_5281_zenodo_17163146
institution Zenodo
language
publishDate 2025
publisher Zenodo
record_format zenodo
spellingShingle Regenerative and Cultural Wellness Tourism: Reviving Indigenous Thai Practices in Modern Hospitality
SIRIVADHANAWARAVACHARA, Aphisavadh
<p>Thailand's wellness tourism is all about its culture and old healing methods. This paper looks at what Thailand does, like Tok Sen massage, herb treatments, meditation, and traditional Thai medicine, and how these fit into hotels and resorts. It talks about regenerative tourism, which is more than just being sustainable; it helps the environment, economy, and culture.</p> <p>The study says it’s important for wellness tourism to be real and true to its culture. It looks at how local practices can be brought back to life in hotels and spas. It also figures out good ways for small businesses in tourism to market themselves. By looking at wellness as part of culture, spirit, and body, this research gives ideas for making wellness tourism products that are culturally meaningful and good for the economy. These products can then support local communities and travelers from all over the world.</p> <p>Keywords<br>Wellness Tourism; Thai Traditional Medicine; Tok Sen Massage; Regenerative Tourism; Cultural Heritage; Indigenous Healing; Hospitality Integration; Spa Design; Authenticity; Mindfulness; Herbal Therapy; Thailand</p>
title Regenerative and Cultural Wellness Tourism: Reviving Indigenous Thai Practices in Modern Hospitality
url https://doi.org/10.5281/zenodo.17163146