STORYTELLING IN ADVERTISING: HOW BRANDS CONNECT WITH AUDIENCES EMOTIONALLY

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Bibliographic Details
Main Author: V. J. Sweadha1 , A. S. Janani2 , B. Gopika3 , 4S. Anas
Format: Recurso digital
Published: Zenodo 2025
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author V. J. Sweadha1 , A. S. Janani2 , B. Gopika3 , 4S. Anas
author_facet V. J. Sweadha1 , A. S. Janani2 , B. Gopika3 , 4S. Anas
contents
format Recurso digital
id zenodo_https___doi_org_10_5281_zenodo_17183120
institution Zenodo
language
publishDate 2025
publisher Zenodo
record_format zenodo
spellingShingle STORYTELLING IN ADVERTISING: HOW BRANDS CONNECT WITH AUDIENCES EMOTIONALLY
V. J. Sweadha1 , A. S. Janani2 , B. Gopika3 , 4S. Anas

title STORYTELLING IN ADVERTISING: HOW BRANDS CONNECT WITH AUDIENCES EMOTIONALLY
url https://doi.org/10.5281/zenodo.17183120