GEOMARKETING AND REMOTE SENSING FOR MARKETING AND HOUSING PROPERTIES DEVELOPMENT STRATEGY AT NORTHERN RIYADH

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Main Author: Sallman, Zouheir
Format: Recurso digital
Language:English
Published: Zenodo 2018
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author Sallman, Zouheir
author_facet Sallman, Zouheir
contents <p><span>Determination of market size is a critical factor for the success of any company or business activity. This paper presents a study to provide a clear vision using remote sensing for Geomarketing purposes and industry, in order to estimate market size in the study area based on spatial data. Satellite images, Spot 6, with a 1.5 m resolution, will be used with two different dates during the year 2016, to determine the growth in the housing sector with building types and construction levels in the micro-geographic area of Northern Riyadh, in order to identify the expected need for products of each district and the approximate time required for installation. By using remote sensing data for Geomarketing, strategies for marketing, planning and housing development could be set up.</span></p> <p><span>Science is a critical factor in development and planning in order to serve society and the economy; many science fields have many applications like agriculture with its using in environment and economy, geology with its using in economy and hydrogeology. Last but not least remote sensing with the different applications in Agriculture, Geology, Urban area planning, and business.</span> </p>
format Recurso digital
id zenodo_https___doi_org_10_5281_zenodo_17833058
institution Zenodo
language eng
publishDate 2018
publisher Zenodo
record_format zenodo
spellingShingle GEOMARKETING AND REMOTE SENSING FOR MARKETING AND HOUSING PROPERTIES DEVELOPMENT STRATEGY AT NORTHERN RIYADH
Sallman, Zouheir
Geomarketing
GIS
Market size
Micro-geographic area
planning
remote sensing
<p><span>Determination of market size is a critical factor for the success of any company or business activity. This paper presents a study to provide a clear vision using remote sensing for Geomarketing purposes and industry, in order to estimate market size in the study area based on spatial data. Satellite images, Spot 6, with a 1.5 m resolution, will be used with two different dates during the year 2016, to determine the growth in the housing sector with building types and construction levels in the micro-geographic area of Northern Riyadh, in order to identify the expected need for products of each district and the approximate time required for installation. By using remote sensing data for Geomarketing, strategies for marketing, planning and housing development could be set up.</span></p> <p><span>Science is a critical factor in development and planning in order to serve society and the economy; many science fields have many applications like agriculture with its using in environment and economy, geology with its using in economy and hydrogeology. Last but not least remote sensing with the different applications in Agriculture, Geology, Urban area planning, and business.</span> </p>
title GEOMARKETING AND REMOTE SENSING FOR MARKETING AND HOUSING PROPERTIES DEVELOPMENT STRATEGY AT NORTHERN RIYADH
topic Geomarketing
GIS
Market size
Micro-geographic area
planning
remote sensing
url https://doi.org/10.5281/zenodo.17833058