The Influence of Perceived Ease of Use and Electronic Word of Mouth on Purchase Decision with Brand Image as a Mediating Variable

Fuente: Zenodo

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Bibliographic Details
Main Authors:	Aliza, Nur Aliza Fadya, Cantika, Bunga Cantika Larasati, Zahra, Azzahra Purnamasari
Format:	Recurso digital
Language:	English
Published:	Zenodo 2026
Subjects:	Perceived ease of use Electronic word of mouth Brand image Purchase decision E-commerce
Online Access:	Acceder al recurso
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