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ECO-Branding: Consumer Responses to Sustainability Claims in Advertising
ECO-Branding: Consumer Responses to Sustainability Claims in Advertising
Fuente:
Zenodo
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Bibliographic Details
Main Author:
Karmarkar, Gayatree Anand
Format:
Recurso digital
Published:
Zenodo
2026
Subjects:
Keywords: Branding, Eco branding, consumer
Online Access:
Acceder al recurso
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https://doi.org/10.5281/zenodo.19249916
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