Soft Skills and Their Relationship with Employability in Local Contexts: A Study of the Service Sector in Morelia

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Main Authors: Villaseñor Fraga, Ana Paola, Liliana de Jesús Gordillo Benavente, Rivas Martínez, Paulino Alberto, Villa Hernández Lorena Ayerim
Format: Recurso digital
Language:English
Published: Zenodo 2026
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author Villaseñor Fraga, Ana Paola
Liliana de Jesús Gordillo Benavente
Rivas Martínez, Paulino Alberto
Villa Hernández Lorena Ayerim
author_facet Villaseñor Fraga, Ana Paola
Liliana de Jesús Gordillo Benavente
Rivas Martínez, Paulino Alberto
Villa Hernández Lorena Ayerim
contents <p>The objective of this study was to analyze the relationship between soft   skills and job placement among university students in service sector companies in Morelia, Michoacán. The research was conducted using a quantitative approach with a non-experimental, cross-sectional design. The sample consisted of 52 companies in the service sector, selected through random sampling. A Likert-scale questionnaire was used for data collection; the instrument's reliability was high, with a Cronbach's alpha of 0.962. Kendall’s Tau-b coefficient was used for data analysis. The results revealed significant associations between soft skills indicators and job placement criteria, highlighting that competencies such as communication, teamwork, and adaptability positively influence employability. Furthermore, the findings are consistent with international trends that emphasize the growing demand for socio-emotional skills in digitalized work environments. It is concluded that soft skills constitute a key tool for strengthening employability; therefore, their development is recommended through curricular strategies that include practical activities, linkage with the productive sector, problem-based learning, competency-based assessment, and graduate follow-up.</p>
format Recurso digital
id zenodo_https___doi_org_10_5281_zenodo_19662386
institution Zenodo
language eng
publishDate 2026
publisher Zenodo
record_format zenodo
spellingShingle Soft Skills and Their Relationship with Employability in Local Contexts: A Study of the Service Sector in Morelia
Villaseñor Fraga, Ana Paola
Liliana de Jesús Gordillo Benavente
Rivas Martínez, Paulino Alberto
Villa Hernández Lorena Ayerim
Soft skills, job placement, service sector, higher education institutions, employability.
<p>The objective of this study was to analyze the relationship between soft   skills and job placement among university students in service sector companies in Morelia, Michoacán. The research was conducted using a quantitative approach with a non-experimental, cross-sectional design. The sample consisted of 52 companies in the service sector, selected through random sampling. A Likert-scale questionnaire was used for data collection; the instrument's reliability was high, with a Cronbach's alpha of 0.962. Kendall’s Tau-b coefficient was used for data analysis. The results revealed significant associations between soft skills indicators and job placement criteria, highlighting that competencies such as communication, teamwork, and adaptability positively influence employability. Furthermore, the findings are consistent with international trends that emphasize the growing demand for socio-emotional skills in digitalized work environments. It is concluded that soft skills constitute a key tool for strengthening employability; therefore, their development is recommended through curricular strategies that include practical activities, linkage with the productive sector, problem-based learning, competency-based assessment, and graduate follow-up.</p>
title Soft Skills and Their Relationship with Employability in Local Contexts: A Study of the Service Sector in Morelia
topic Soft skills, job placement, service sector, higher education institutions, employability.
url https://doi.org/10.5281/zenodo.19662386