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Bibliographic Details
Main Authors: Ganavi D, Vishwas Gowda R, Tameem Mansoor Sayed, Yashwardhan Jalan, P Kanishk Bhansali
Format: Recurso digital
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Published: Zenodo 2026
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Online Access:https://doi.org/10.5281/zenodo.19818344
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Table of Contents:
  • Small businesses from developing economies remain unaddressed by the worldwide environmental transition because they encounter expensive barriers and lack required information to switch from plastic packaging to sustainable alternatives. The research presents GreenWave, which functions as a digital platform that links local businesses to environmentally responsible manufacturers. Large businesses have the ability to transform their entire supply networks, yet small business owners must pay elevated costs when purchasing biodegradable products. GreenWave solves this problem through its main digital marketplace, which combines customer demand into one platform to lower expenses and make purchasing processes easier. Digital gamification serves as the main innovation in this system because it enables psychological methods to produce behavioral changes. Our method investigates how businesses can create digital experiences. These reward competitive behavior through Social Recognition, Community Leaderboards, and 3D Visualization Tools, and Biodegradable Materials. Indian small-scale businesses will achieve eco-friendly practice adoption through financial backing, which combines with present-day methods for business interaction. The GreenWave model solves business sustainability challenges through its gamification system. It unites companies into a collective community effort against environmental obstacles. Businesses need tools which match their operational needs and their users' psychological requirements. Digital platforms, which enable interactive transitions instead of creating fear, help marginalized economic actors to access green revolution benefits while protecting their businesses from Indian market competition. Use of recyclable PET, durable HDPE, and sturdy cardboard to transform environmental sustainability into an achievable goal instead of an unreachable dream. Our research focuses on a digital ecosystem which enables users to conduct transactions. It provides an interactive experience through gamified milestones and milestone tracking. The platform transforms regulatory work into a collective environmental achievement which allows Indian businesses to incorporate sustainability into their core values.