AI-Driven E-Commerce Platforms as Catalysts for Ethical Promotion of Indian Handloom Heritage

Fuente: Zenodo
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Autores principales: Dr. Manorama Singhade, Ms. Ratna Raghuwanshi
Formato: Recurso digital
Lenguaje:inglés
Publicado: Zenodo 2026
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author Dr. Manorama Singhade
Ms. Ratna Raghuwanshi
author_facet Dr. Manorama Singhade
Ms. Ratna Raghuwanshi
contents <p><strong><span>Abstract: </span></strong><span>This chapter examines how AI-driven e-commerce platforms can ethically promote India’s handloom heritage. It highlights the role of artificial intelligence in enhancing market access for artisans through personalized marketing, demand forecasting, and transparent supply chains. The chapter emphasizes fair pricing, authenticity verification, and protection of traditional knowledge to ensure ethical practices. It also addresses challenges such as digital illiteracy and infrastructural limitations, suggesting responsible AI adoption. By connecting rural weavers to global consumers, these platforms foster cultural preservation, economic empowerment, and sustainable growth, positioning AI as a key enabler of ethical and inclusive development in the handloom sector.</span></p>
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spellingShingle AI-Driven E-Commerce Platforms as Catalysts for Ethical Promotion of Indian Handloom Heritage
Dr. Manorama Singhade
Ms. Ratna Raghuwanshi
<p><strong><span>Abstract: </span></strong><span>This chapter examines how AI-driven e-commerce platforms can ethically promote India’s handloom heritage. It highlights the role of artificial intelligence in enhancing market access for artisans through personalized marketing, demand forecasting, and transparent supply chains. The chapter emphasizes fair pricing, authenticity verification, and protection of traditional knowledge to ensure ethical practices. It also addresses challenges such as digital illiteracy and infrastructural limitations, suggesting responsible AI adoption. By connecting rural weavers to global consumers, these platforms foster cultural preservation, economic empowerment, and sustainable growth, positioning AI as a key enabler of ethical and inclusive development in the handloom sector.</span></p>
title AI-Driven E-Commerce Platforms as Catalysts for Ethical Promotion of Indian Handloom Heritage
url https://doi.org/10.5281/zenodo.20018516