The influence of interactivity, trust, and celebrity endorsement in live streaming on impulsive purchasing behavior of skincare products in Generation Z.

Fuente: Zenodo
Saved in:
Bibliographic Details
Main Authors: aras, aulia, Rohani Abigail, Maria, Lisa, Mei, Sriwardiningsih, Enggal
Format: Recurso digital
Published: Zenodo 2026
Online Access:
Tags: Add Tag
No Tags, Be the first to tag this record!