AI-Driven Personalization on Customer Engagement in Indonesian E-Commerce Platforms: An S-O-R Framework Perspective
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Zenodo
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| Natura: | Recurso digital |
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Zenodo
2026
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| _version_ | 1866901988778704896 |
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| author | puspita, gita |
| author_facet | puspita, gita |
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| format | Recurso digital |
| id | zenodo_https___doi_org_10_5281_zenodo_20233711 |
| institution | Zenodo |
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| publishDate | 2026 |
| publisher | Zenodo |
| record_format | zenodo |
| spellingShingle | AI-Driven Personalization on Customer Engagement in Indonesian E-Commerce Platforms: An S-O-R Framework Perspective puspita, gita |
| title | AI-Driven Personalization on Customer Engagement in Indonesian E-Commerce Platforms: An S-O-R Framework Perspective |
| url | https://doi.org/10.5281/zenodo.20233711 |