Bennett, D. E., & Thompson, P. (2016). Use of Anthropomorphic Brand Mascots for Student Motivation and Engagement: A Promotional Case Study with Pablo the Penguin at the University of Portsmouth Library.
Citazione stile Chigago Style (17a edizione)Bennett, David E., e Paula Thompson. Use of Anthropomorphic Brand Mascots for Student Motivation and Engagement: A Promotional Case Study with Pablo the Penguin at the University of Portsmouth Library. 2016.
Citatione MLA (9a ed.)Bennett, David E., e Paula Thompson. Use of Anthropomorphic Brand Mascots for Student Motivation and Engagement: A Promotional Case Study with Pablo the Penguin at the University of Portsmouth Library. 2016.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.