APA (7th ed.) Citation

Pinar, M., Trapp, P., Girard, T., & Boyt, T. E. (2014). University Brand Equity: An Empirical Investigation of Its Dimensions.

Chicago Style (17th ed.) Citation

Pinar, Musa, Paul Trapp, Tulay Girard, and Thomas E. Boyt. University Brand Equity: An Empirical Investigation of Its Dimensions. 2014.

MLA (9th ed.) Citation

Pinar, Musa, et al. University Brand Equity: An Empirical Investigation of Its Dimensions. 2014.